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| Social media are primarily Internet-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio. |
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Social media are primarily Internet-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio. This interaction, and the manner in which information is presented, depends on the varied perspectives and "building" of shared meaning among communities, as people share their stories and experiences.
To exploit the significance of social media and the effect of its far reaching capabilities, we need to understand a ten step rule as follows.
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People first, technology second |
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Focus on people, not the technology |
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Carefully consider the business benefit |
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Grasp the difference between traditional and social media |
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Prepare to relinquish control and share the process |
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Be experimental and involve employees |
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Give employees clear guidelines |
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Take a hands-off approach |
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Work with what you’ve got |
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Don’t obsess about the numbers |
Following these conventions we can ensure that we can fully leverage the potential of social media and it’s profound effect on people using it.
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