Here’re a few key points from 2nd edition of Facebook developer Garage
* On being asked by a user “How does Php6 going to help developers?” David Recordon said “I know nothing much about php6″
* For the question: “Why can’t we add adsense kind of code into our facebook page and monetize it”, David Recordon said facebook is exploring multiple advertising/revenue sharing models and details should be out soon.
* For the question, when is facebook places coming to India, David said he has no idea…
* David said they planned to kill the term “Facebook Connect” and call it signin with facebook, but felt this is sounding like a bad idea as facebook Connect was a well established term.
American express is the latest brand to join the social media bandwagon to connect with prospective customers. The famous credit card company has recruited money experts and clever writers to help in their launch of a new financial services community called Currency. The community is targeted at helping recent university graduates manage their incomes better. It delves on obvious topics such as managing student loans, handling your taxes and arranging insurance. Sounds boring? To capture the interests of fun, loving young generation, Amex has introduced some fun content too. Fun posts talk about how to host a dinner party on a tight budget, or how to vet a roommate candidate on Craigslist. Which recent graduate wouldn’t want to know these fun stuff?
The community also has an in built game called Social Currency. It is an application available on Foursquare. It allows you to check in to stores and create wish lists with pictures and price tags.
Credit card companies are coming up with innovative social media strategies to involve their customers. It is time for Indian credit card companies to embrace this new media. What strategies do you think Indian companies can employ? We would love to hear your views.
Google Technology User Groups (GTUGs) are user groups for people who are interested in Google’s developer technology; everything from the Android and App Engine platforms, to product APIs like the YouTube API and the Google Calendar API, to initiatives like OpenSocial.
BusinessBlogging takes pride in organizing an event for Google Technology User Groups on Sunday, October 17, 2010 at 5:00pm, at Chennai (venue to be finalized)